BTA's 'Building My Business' Webinar SeriesDesigned to help dealers improve the management of their companies,Length: One hourCost: Free to BTA membersClick here to view past webinar PowerPoint presentations.The following webinars have been scheduled:August 2015Proactive Prospecting — Turning an Interruption Into a Sales Conversation4 p.m. Eastern, Thursday, Aug. 20Presented by Tibor Shanto, principal, Renbor Sales SolutionsIf you are in sales, you are also in prospecting. Getting in front of the right buyer is the single most crucial element in sales success, yet many sellers struggle to maintain and leverage a consistent prospecting regimen. This webinar will show you: why reps are reluctant to prospect; how to help them overcome this reluctance; a proven process for prospecting success; how to deal with email and voicemail; and a means of creating sustained change behaviors in your team members. You will learn why looking for need and pain will limit prospecting success, and what you have to introduce into the call if you are going to overcome apathy and complacency in buyers. You will also learn how to deal with the most common objections you will face while prospecting.Shanto has been a sales leader for more than 25 years. As a trainer, speaker and co-author of an award-winning book, he has helped hundreds of companies measurably improve their revenue success. Tibor was ranked eighth on the list of The Top 30 Social Salespeople In The World, as presented on Forbes.com. He received the Gold Medal Top Sales & Marketing Blog award, and was named OpenView's Top 25 Sales Influencers and Top Sales' Top 50 Sales & Marketing Influencers for 2013, 2014 and 2015.Click here to register for the August webinar.Approximately one week prior to the webinar, pre-registrants will receive an email providing them with the steps to complete their registration with BTA's webinar service provider, GoToWebinar. This will provide an Internet link for the webinar and the appropriate phone number to call. The only expense to the BTA member participant will be telephone charges based on the participant's long distance plan. If you use VoIP, there is no charge.Watch this page for additional "Building My Business" webinars, to be announced as they are scheduled.
take full advantage of market opportunities and, ultimately, improve the bottom line.