BTA's 'Building My Business' Webinar Series
Designed to help dealers improve the management of their companies,
Length: One hour
Cost: Free to BTA members
Click here to view past webinar PowerPoint presentations.
The following webinars have been scheduled:
Sales Transformation: What Has Gotten Us Here Won’t Get Us There
4 p.m. Eastern, Thursday, Nov. 3
Presented by Mitch Morgan and Chris Ryne, partners, Growth Achievement Partners (GAP)
take full advantage of market opportunities and, ultimately, improve the bottom line.
The nature of sales is changing right under our feet. From an overall market perspective, we are dealing with different levels in the organization, prospects that have access to more information, and changes in the ways we contact and engage those prospects. In terms of our industry, we are moving from pencil-selling a payment for equipment on a lease contract to a broader, more sophisticated strategic sales process (at times, but not always). Transforming your sales force is not a one-time event. It is an ongoing journey. Register for this webinar to learn about tools and processes to transform and compete.
Morgan is a partner at GAP. He founded the Connectivity Dealer Program at NIA in 1991. After his business was acquired by IKON Office Solutions in 1996, he led its Technology Services division. In 2001, he formed the Professional Services division for IKON. Morgan has been consulting with CEOs on strategy, operations, organizational development and sales since 2005.
Ryne, a partner at GAP, brings significant experience in driving growth and profitability, possessing a comprehensive understanding of the industry that includes traditional and emerging markets from both a sales and operations perspective. His tenure includes 10 years with IKON, where he built and led a successful professional services business unit from startup to a well-integrated team.
Click here to register for the November webinar.
Approximately one week prior to the webinar, pre-registrants will receive an email providing them with the steps to complete their registration with BTA's webinar service provider, GoToWebinar. This will provide an Internet link for the webinar and the appropriate phone number to call. The only expense to the BTA member participant will be telephone charges based on the participant's long distance plan. If you use VoIP, there is no charge.
Watch this page for additional "Building My Business" webinars, to be announced as they are scheduled.