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Building My Business Webinar Series
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BTA's 'Building My Business' Webinar Series

Designed to help dealers improve the management of their companies,
take full advantage of market opportunities and, ultimately, improve the bottom line.


Length: One hour
Cost: Free to BTA members

Click here to view past webinar PowerPoint presentations.

The following webinars have been scheduled:

August 2016
Key Trends Within the Top U.S. Vertical Markets
4 p.m. Eastern, Thursday, Aug. 25

Presented by Christine Dunne, senior research analyst, & Barbara Richards, senior consultant, InfoTrends

In this webinar, Dunne and Richards will provide insight on print-dependent opportunities within the United States and how to capitalize on those opportunities. They will highlight findings from the market research firm's most recent survey results focusing on key trends within top U.S. vertical markets in SMB environments. Core topics will include: the types of businesses and employees that are printing the most; commonly printed documents by vertical market; and opportunities around MFP solutions, cloud connectivity and mobile printing. The webinar will also address various opportunities within specific vertical markets where business process automation can be improved.

Dunne is a senior research analyst for InfoTrends' Digital Peripherals Solutions Consulting Service (DPS), Digital Peripherals Solutions Consulting Service in Europe (DPSE), and 3D Printing Systems Consulting Service (3DPS). Her responsibilities include responding to client inquiries, conducting market research and analysis, and providing coverage of industry events. Prior to joining InfoTrends, Dunne held various positions in marketing and journalism. She has a bachelor's degree in French from Loyola University and a master's degree in journalism from Syracuse University.

Richards is a senior consultant for InfoTrends' Digital Peripherals Solutions & Vertical Market Business Opportunity Consulting Services. Her responsibilities include conducting primary research, creating forecasts and market-size estimates and editorial content for product and market analysis reports within the office technology market. Richards has more than 15 years of experience in the printer and office technology industry. Prior to joining InfoTrends, she was product manager of workgroup and color products at Konica Minolta Business Solutions U.S.A. Inc. In that capacity, Richards was responsible for launching the company's first 50 page-per-minute color MFP device. Before joining Konica, she was the product marketing manager for Digital Equipment Corp.'s Printing Business Services Division, where she was responsible for the product launches of Digital's workgroup laser printers. Prior to Digital, Richards was the product marketing manager at Merisel Inc., where she developed marketing programs for HP's LaserJet printers. Richards holds a bachelor's degree in corporate communications from Southern Connecticut State University.

Click here to register for the August webinar.

Approximately one week prior to the webinar, pre-registrants will receive an email providing them with the steps to complete their registration with BTA's webinar service provider, GoToWebinar. This will provide an Internet link for the webinar and the appropriate phone number to call. The only expense to the BTA member participant will be telephone charges based on the participant's long distance plan. If you use VoIP, there is no charge.

Watch this page for additional "Building My Business" webinars, to be announced as they are scheduled.
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